• Known by Mark Schaefer

New Marketing Books Arrive!

So excited to receive my signed copy of "Known", by well-known author and social media key-note speaker Mark Schaefer, in the post all the way from the US. Known (right?) to be the handbook for building and unleashing your personal brand in the digital age, I'm really looking forward to seeing what nuggets of wisdom Mark shares in this latest release. I thoroughly enjoyed "The

  • The Top 3 Digital Marketing Trends for 2017

The Top 3 Digital Marketing Trends for 2017

This article is my response to the question "What are the top 3 digital marketing trends you see being most important in 2017?" raised by Gareth Daine, to a panel of 53 industry professionals. Gareth is a digital marketing influencer and the Founder of Affinity Cloud UK and Content Sleuth. 1. Live Video Live video is something that is popping up everywhere. From Facebook's Live feature and Instagram's Stories to

#Hootchat Recap: 29 Sept ’16

#HootChat is a regular Twitter chat held each week at the same time. Hosted by Hootsuite, the chat features a different guest each week. Industry leaders, influencers and specialists come together around the globe to discuss a set topic relating to social media. The chat follows a standard Question & Answer format. Digital Transformation and the Customer Experience This week’s #HootChat discussion was around digital transformation and the customer experience.