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  • 7 Benefits of Influencer Marketing

Influencer Marketing 101: 7 Benefits for Your Business

What is Influencer Marketing? Influencer marketing is fast becoming an important part of the digital marketing mix. It is when businesses or brands work with influential people in their industry to produce content marketing that ultimately has a wider reach. An influencer is really anyone who can assist your business in getting more clients, by making recommendations. Influencer Marketing is the New Word of Mouth Word-of-mouth advertising is important for

  • Social Media Week in Review #2

The Week In Social Media #2

September 8, 2017 It can be so hard keeping up with everything that's happening in social media. Social networks seem to be changing each week. As a solution, I'll cover the top major announcements from Facebook, Instagram, Twitter, Pinterest and Snapchat for the last week. Instagram Weekend Hashtag Project View photos from the last project, #WHPgreatoutdoors. Instagram Picoftheweek My Instagram #PicOfTheWeek goes to 📷 Brisbane/IG. What a stunning shot

  • The History And Evolution of Influencers #missnicolina

Influencers: The History & Evolution

Turning to Influencers Before Buying As the world has shifted to social media, consumers look at fellow consumers to inform their purchasing decisions. Rather than looking at brands, they now look at each other and at their favourite personalities as influencers, who amass colossal followings on YouTube, Instagram, Snapchat, Pinterest, and other platforms. 86% of women turn to social networks before making a purchase. Source Consumers are also becoming savvier

  • Known by Mark Schaefer

New Marketing Books Arrive!

So excited to receive my signed copy of "Known", by well-known author and social media key-note speaker Mark Schaefer, in the post all the way from the US. Known (right?) to be the handbook for building and unleashing your personal brand in the digital age, I'm really looking forward to seeing what nuggets of wisdom Mark shares in this latest release. I thoroughly enjoyed "The

  • 10 Books Every Marketer Needs

10 Must-Read Social Media Marketing Books

Get Into These Great Books A great social media manager needs a wide variety of skills, apart from the technical knowledge to carry out the 'social media managing'. Relationship building, connecting with the right influencers, creating bankable assets, capturing and keeping readers' attention are just a few from the long list of other ingredients that go into effective social media marketing. Other than blogs, books are another valuable resource for

Blab is dead…long live Blab.

As stated by CEO of Blab, Shaan Puri on Medium yesterday: “Today is the last day of Blab. We’re shutting down the website and app, and focusing 100% on our new project.” Now when you visit the blab.im website you'll see the following message: It makes you wonder what went wrong when the application saw such huge growth after it was launched in April 2015. Users weren't the problem, it

2017-09-20T23:57:16+00:00 Tags: , , , , , , |
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