The Week In Social Media #1

  • Social Media Week in Review
August 4, 2017

It can be so hard keeping up with everything that’s happening in social media. Social networks seem to be changing each week. As a solution, I’ll cover the top major announcements from Facebook, Instagram, Twitter, Pinterest and Snapchat for the last week.

Instagram

Weekend Hashtag Project: #WHPinthekitchen. View photos from the last project, #WHPtalentshow.

Instagram announced Worldwide Instameet 16 on August 3rd. The theme for WWIM16 is #KindComments, a global movement to spread kindness on and off Instagram.

One Year of Instagram Stories was celebrated on August 2nd – I can’t believe it’s been a year already! Instagram squared off with Snapchat and has come out victorious with 250 million users sharing their stories every day, which surpasses Snapchat’s reported 166 million daily users.

Instagram Stories Birthday

My Instagram #PicOfTheWeek goes to anguswonderlandofficial/IG

Facebook

The Global Internet Forum to Counter Terrorism held its first workshop on August 1, 2017 in San Francisco, where representatives from the tech industry, government and non-governmental organizations came together to share information and best practices about how to counter the threat of terrorist content online.  Find out more.

Facebook has been putting much more emphasis on Groups lately, and is now also adding new badges beneath the names of Group admins to better highlight them in-stream. This is one feature I hope is rolled out to more than just a small group of test users.


This week, users have reported seeing more animated responses on Facebook, triggered when clicking on common terms like ‘congrats’ or ‘xoxo’ in posts.

congrats on facebook

Facebook Begins Testing Stories on Desktop: Facebook Stories is now rolling out to Facebook’s desktop site. Facebook has confirmed to TechCrunch the Stories launch on desktop is still considered a test but a wider rollout is expected soon.

Facebook Features New Alerts for Charitable Donations: Facebook now features alerts about charitable donations in the news feed and notifications.

Twitter

Twitter was a little quiet since their major product refresh in mid June this year. Some of the new design features have only been seen in the last couple of weeks, as they have been rolled out globally. Twitter has announced they will continue to tweak the design with more updates on the way.

Twitter Timeline Refresh

Twitter Rolls Out Private Beta for Amplifying Brand Tweets: Twitter announced a private beta test for a program that enables brands to automatically promote their tweets for $99 per month. Twitter provides more details about this program in an FAQ.

Pinterest

Pinterest Makes Search and Lens Camera Easier to Access on iOS: Pinterest rolled out “a small but very helpful new improvement” to its flagship app for iOS by adding the search toolbar and Lens Camera feature on the home feed. This update is coming “soon” to Android.

Pinterest search lens update

Snapchat

Introducing Advanced Mode for Ad Manager: clicking Advanced inside Ad Manager offers a range of free new features designed to make building, managing, and scaling campaigns even easier for business.

Snapchat advanced ads

I hope you find this information useful in keeping up with the rapidly changing social networks. See you next week for more updates!

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